Archive for November, 2012

Learning from the quiet reinvention of single issue campaigning

Posted on November 27, 2012 at 11:07am by Native Consultancy No Comment

This week has seen the arrival of a new movement called Engage for Success. Its aim is to shake up business performance in the UK by helping champion the need for better employee engagement in the organisations we work in. What stands out from this campaign isn’t just its successful launch, which ensured mainstream media,…

Why twitter is always personal: the tale of #chefsunite, Claude Bosi and Basil Fawlty

Posted on November 9, 2012 at 4:58pm by Native Consultancy Comments Off on Why twitter is always personal: the tale of #chefsunite, Claude Bosi and Basil Fawlty
Why twitter is always personal: the tale of #chefsunite, Claude Bosi and Basil Fawlty

Thirty years ago, John Clease  brought alive the sheer misery of the UK hospitality trade in Fawlty Towers where, as the lanky hotel patron Basil Fawlty, he delivered tirades and abuse to customers, staff and hotel inspectors. Audiences squirmed in disbelief and laughter at the frustrated, angry man who was able to blame everyone but…