Archive for December, 2013

2014: the end of free for B2B

Posted on December 13, 2013 at 10:03am by Native Consultancy No Comment

As more national newspapers pulled up the drawbridge on their free content in 2013 it is worth asking – how long will B2B publishers continue to put out content for free? There are already signs that the shift we have seen in the national press towards subscription-led pricing is being followed in B2B. It is…