All posts in leadership communications

What is the role for social media in corporate communications?

Posted on July 31, 2013 at 7:54pm by Native Consultancy 1 Comment

A few months ago the Securities and Exchange Commission opened up the way for US companies to use social media channels to communicate with investors. So now , provided investors are warned, a company is as entitled to use Twitter or Facebook as it is a press release for disclosure. All of this brings into…

Why the crisis in big business is good news for challenger brands

Posted on May 21, 2013 at 10:31am by Native Consultancy No Comment

When you get an opportunity to listen to what “one of the greats” share their career experience you never know quite to expect. Often, as Guardian journalist found recently when he met drumming legend Ginger Baker (ex of Cream and others), it can be a searing disappointment. Other times they come generously and share their…

The communications lesson business leaders can learn from politicians

Posted on October 10, 2012 at 8:56pm by Native Consultancy Comments Off on The communications lesson business leaders can learn from politicians
The communications lesson business leaders can learn from politicians

This week was a big one for David Cameron at the Tory Party Conference. Failure to strike a note with the grassroots faithful and the media questions around his leadership would have intensified. Success was critical in laying the foundation for climbing back from the omnishambles of 2012 and an opportunity to change the narrative…